Remember the mobile app boom? It seemed like every business was developing its own app, no matter the industry. While that trend has slowed, I was always confused by why so many companies thought consumers would actually download their app, and beyond that, use it. That’s the thing about riding on the bandwagon — there […]
Subaru blazes past the bandwagon with app catering to exploring Read More »
Google I/O, the search giant’s yearly developer conference has come and gone and with it came numerous announcements. From the Nexus 7 and Nexus Q, Jelly Bean, Google Now and Google+ Hangouts, and even an exciting demo of Google’s Project Glass, Google delivered a host of exciting product previews. Google’s preview of the Nexus 7
Google I/O Jumps out of a Perfectly Useful Airplane Read More »
A year ago, Apple made a bold move with the update of it’s industry shaking application Final Cut Pro, rewriting the code for their Non-Linear Editing system (NLE) from scratch. The initial reaction by many of the existing FCP users was, to put it mildly, outrage. In rewriting, Apple focused primarily on new and exciting
Will Apple experience its Dallas moment? Read More »
In May, Dish Network introduced its new Hopper DVR, which records the complete primetime schedules of the four major broadcast networks and allows users to watch the programming commercial-free the next day. Unlike traditional DVRs, there’s no need to set recordings or fast forward through commercial breaks. Instead, the Hopper automatically records every minute of
Dish Network’s New DVR Has Major Networks Hoppin’ Mad Read More »
Dennis Bonifer and I have written about this topic before: Where is the best (and worse) place for QR Codes? Dennis says it’s not on billboards. I don’t think it’s on TV Spots. Now I need to ask the next question in this series we have been building… Is a headstone the right place for
You want a QR code where?! Read More »
We first started hearing this a few years ago, and today, it’s even easier to see the validity of a cable-free home. There’s tons of free content online, Netflix is less than $10 a month, and we can rent movies and TV shows from iTunes and Redbox on the cheap. Then there’s Hulu, Hulu Plus,
“I’m cancelling my cable and watching everything on Hulu and Netflix." Read More »
First thought: I wish I could have gone. But when I attended in 2010, it took a couple days for the show to sell out. In 2012, it only took a couple of hours. In fact, I didn’t even know tickets were on sale till I read the email received two hours earlier. By then,
Bouv's Thoughts on WWDC 2012 Read More »
We’re pretty much a mac shop here at CurrentMarketing. In the geek suite we have a few PC’s for QA testing our sites in Internet Explorer. To test in legacy versions of IE we have been using a really clunky program that crashes every 10 minutes called “IE Tester.” IE Tester allows you to test
Awesome Chrome Extension: IE Tab Read More »
While doing a series of 3D-Video workflow motion graphics tests, our 3D artist Luke Hattemer and I decided to try to motion track the cyc wall in Studio NuLu. Or I decided to and told him. I’m not sure. Anyway, we set up our Kessler Crane Jib and mounted our 5D to it and did
How Not To Motion Track A Cyc Wall Read More »
Many workplaces lock down what people can and can’t do from their computer – understandably so in most cases. However, when people aren’t at work they’re free to choose what browser they use. My personal favorite, Chrome, reached a milestone and surpassed IE as the most used browser in the world on Sunday, March 18,
And in browser news today… Read More »
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With over 20 years of media buying experience, Adam Forsythe combines strategic insight with data-driven precision to connect brands with their ideal audiences. His expertise spans digital, social, and traditional media, allowing him to craft balanced, results-oriented campaigns that drive measurable ROI. Known for his collaborative approach and strong industry relationships, Adam consistently delivers value through thoughtful planning, smart negotiation, and performance optimization.
